SPA & SALON OWNERS SEMINAR
How to Keep Your Passion for Business Burning Bright
Owning a salon/spa business can be an emotional roller-coaster ride. It's a service business with non-stop interaction with the clients... some that can be very demanding.
Leading and managing stylists, estheticians, massage therapists, nail techs, assistants and guest services staff can often feel like herding cats. Just when you think everyone is heading in the right direction ... they scatter. And then there are the financial demands of the business to drive revenues and manage expenses.
For most owners, that initial vision of opening a salon or spa didn't include all the tough stuff that comes with business ownership. That tough stuff can really chip away at your passion and drive you to the point of becoming stressed and overwhelmed.
So how do you maintain your passion for business while juggling these duties? By attending our
Salon/Spa Seminars
.
Theme: Salon/Spa Management Essentials
Goals: Enhance or sharpen your management skills, so that you can lead your teams to peak performance. This seminar is ideal for:
- Spa/Salon Leaders
- Marketing Directors
- Spa/Salon Manager
- Spa/Salon Owners
Some of the topics we will cover include:
- Building an effective management team
- Increasing sales
- Improving your marketing skills
- Building efficient systems & structures for your business
- Reducing team tunover rate
This is a rare opportunity to step back from the day-to-day challenges and focus on the big picture of your business, from what's slipping through the cracks to how to make your company's dreams come true. Be sure to bring a few staff members to maximize brainstorming and have key players on board before you head back to your business. They will be different seminars time after time.
Seminar one: Profitability
- Reviewing what worked and what didn't this past year
- Defining what results you're looking for in 2017
- Understanding what the numbers are telling you — Cash-flow plan refresher
- Determining if your current cost-per-hour makes sense for 2017
Seminar two: Productivity & Client Retention
- Projecting the Four Business Outcomes (productivity, profitability, client retention & staff loyalty) across all four quarters in 2017
- Getting your team involved in hitting goals
- Creating a point of difference
- Building your marketing plan into a 2017 salon/spa event calendar
Seminar three: Staff Loyalty
- Putting the puzzle together — Combining sales goals, critical numbers and marketing to drive sales
- Defining your 2017 education and skill certification game plan
- Information flow: One-on-ones, performance reviews, wage reviews, etc.
- Exploring staff recruiting strategies — and determining if you need more staff
- Creating your implementation game plan
Everything you do will be designed specifically for your salon or spa. You'll go home with a month-by-month guide to take you where you want to go in 2017.